LEGO Life of George

I think the reason why parents love LEGO so much isn’t because we want to sit down and play with them, it’s because we know how simply good they are for our kids. This new LEGO app called Life of George combines an interactive iPhone game with real LEGO bricks. Using LEGO Brick capture technology, fans can follow George around the world as he challenges them to a series of fun building tasks. See the app in action in this demo.

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